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Pickiness Pays

Ron Kaufman, a friend and writer with whom I have shared a podium on occasion, provided some sage advice on what to look for in hiring.  “If you want aggressive sales results, hire those with an...

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Knowing Something About Your Customer Is Just As Important As Knowing...

  Knowing something about your customer is just as important as knowing everything about your product. Take politicians, for example. A politician will support your proposition only as long as it is...

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Take Care of Your Customers or Someone Else Will

No business can stay in business without customers.  How customers are treated and sadly, mistreated, determines how long the doors stay open.  Poor quality service has probably doomed as many...

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Knowing Something About Your Customer Is Just As Important As Knowing Your...

  On a national sports radio program recently, the two talk show hosts were discussing star quarterback Peyton Manning and the enormous impact he is having in his new football home, Denver.  They...

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Create a service culture

When I went into business many years ago, I told people I owned an envelope company.  I had business cards printed that identified me as an “envelope salesman.”  I described myself as an entrepreneur....

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Customers feast on great service

How much would you pay for an egg?  Fifty cents?  Two dollars?   How about $6,000? That’s how much it cost one restaurant in Newport Beach which refused to honor a customer’s request.  Not through...

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Clik here to view.

Customize your customer service

If you’ve ever had anything custom-made, you can relate to how satisfying the experience can be.  Whether it’s a new house, a tailor-made shirt, or even a special sandwich, getting exactly what you...

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Your business is known by the customers you keep

Few issues baffle me more than the lack of service that businesses think their customers will tolerate.  I just don’t understand how some companies keep their doors open.  On the other hand, I’m sure...

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Pickiness Pays | Best Business Book | Best Sales Book

Ron Kaufman, a friend and writer with whom I have shared a podium on occasion, provided some sage advice on what to look for in hiring.  “If you want aggressive sales results, hire those with an...

View Article


Take Care of Your Customers or Someone Else Will

No business can stay in business without customers.  How customers are treated and sadly, mistreated, determines how long the doors stay open.  Poor quality service has probably doomed as many...

View Article

Knowing Something About Your Customer Is Just As Important As Knowing Your...

  On a national sports radio program recently, the two talk show hosts were discussing star quarterback Peyton Manning and the enormous impact he is having in his new football home, Denver.  They...

View Article

Knowing Something About Your Customer Is Just As Important As Knowing...

  Knowing something about your customer is just as important as knowing everything about your product. Take politicians, for example. A politician will support your proposition only as long as it is...

View Article

Create a service culture

When I went into business many years ago, I told people I owned an envelope company.  I had business cards printed that identified me as an “envelope salesman.”  I described myself as an entrepreneur....

View Article


Customers feast on great service

How much would you pay for an egg?  Fifty cents?  Two dollars?   How about $6,000? That’s how much it cost one restaurant in Newport Beach which refused to honor a customer’s request.  Not through...

View Article

Customize your customer service

If you’ve ever had anything custom-made, you can relate to how satisfying the experience can be.  Whether it’s a new house, a tailor-made shirt, or even a special sandwich, getting exactly what you...

View Article


Your business is known by the customers you keep

Few issues baffle me more than the lack of service that businesses think their customers will tolerate.  I just don’t understand how some companies keep their doors open.  On the other hand, I’m sure...

View Article
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